Colorado Gives Day 2026
Marketing + Advertising Toolkit
Resources to help you raise awareness during this statewide movement.
Campaign Guidelines
Colors
Hex #FFC425
RGB 255 196 37
CMYK 0 24 94 0
PMS 123 C
Hex #F89728
RGB 248 151 40
CMYK 0 48 95 0
PMS 715 C
Hex #434090
RGB 67 64 144
CMYK 85 85 0 10
PMS 7672 C
Tagline + Headlines
Campaign Tagline: Easily the best day to give.
Headlines:
- Give today to change someone’s tomorrow.
- All the causes you care about in one place.
- Home to the causes you care about the most.
- Good, on a monumental scale.
- Let’s start a wave of generosity.
- Let’s discover how much good we can create together.
- Imagine the amount of good we can do together.
- Thousands of nonprofits. One Colorado.
- The nonprofits we love. The state we share.
- Your causes. One Colorado.
Headlines for Dec. 8:
- One day. One community. One powerful movement.
- The day Colorado comes together.
- Join Colorado’s biggest day of giving.
Key Messages
- Colorado Gives Day is Tuesday, December 8.
- Early giving begins November 1.
- Colorado Gives Day is the biggest 24-hour giving movement in the state of Colorado and one of the most successful giving days in the nation.
- In 2025, more than $56.6 million was raised for Colorado Gives Day to support Colorado nonprofits.
- Colorado Gives Foundation, with presenting sponsor PNC, started Colorado Gives Day in 2010 to increase charitable giving to support Colorado nonprofits, raising over half a billion dollars to date.
Engagement Resources
Nonprofit Guides
Keep track of all upcoming important dates and checklist items.
Nonprofit ResourcesBookmark this page for valuable Colorado Gives Day insights, engaging webinars and tools for year-round giving.
Email Templates
Subject Line: Starting today, you can join the statewide movement.
Preview Text: Colorado Gives Day is here! See how you can be a part of it.
Hi [Donor Name],
You’ve supported us throughout the year, and because of your generosity, [specific impact statement; e.g., “more families can access food throughout the year” or “more kids have a safe place to learn”]. That kind of steady support is critical, and starting today through Colorado Gives Day on Dec. 8, there’s a way to make your generosity go even further.
Every gift made now through Dec. 8 is boosted by a $1M+ Incentive Fund. That’s why Colorado Gives Day is a perfect moment to consider an additional gift, above and beyond what you’ve already so generously given this year.
Monthly giving gets an extra boost right now, too. Colorado Gives Foundation will match the first $100 of any new monthly gift you set up during this time, as part of a $250K matching pool across all participating nonprofits. The sooner you start, the better your chances of getting the match!
Here’s how you can support us for Colorado Gives Day:
- Visit [Your ColoradoGives.org donation page URL].
- Click “Donate” and choose a one-time or monthly gift.
- Select “Continue to checkout” then you’re done, and it’s time to celebrate!
Thank you for supporting our work all year long. We hope you’ll consider an additional gift during Colorado Gives Day as one more way to support [specific impact statement] — and be part of the wave of generosity happening across Colorado.
With gratitude,
[Name]
[Title]
Subject Line: Thank you for supporting us last year. Will you join us again?
Preview Text: When you give today, you join a statewide movement of generosity.
Hi [Donor Name],
Last Colorado Gives Day, you generously supported our work. Because of that generosity, [specific impact tied to their gift; e.g., “more kids had a safe place to learn” or “dozens of families made it through winter with food on the table”]. All of that happened because you chose to give.
This year, we’re asking you to do it again. With your help, [Nonprofit Name] can [specific, tangible 2026 goal or need; e.g., “expand our after-school programs” or “make sure no family on our waitlist goes without support”].
Early giving for Colorado Gives Day starts now, and every gift made through Dec. 8 is boosted by a $1M+ Incentive Fund. Thinking about setting up a new monthly gift? Colorado Gives Foundation will match the first $100, as part of a $250K matching pool across all participating nonprofits. The sooner you start, the better your chances of getting your gift matched!
Here’s how to give again this year:
- Visit [Your ColoradoGives.org donation page URL].
- Click ‘Donate’ and choose a one-time or monthly gift.
- Select “Continue to checkout” then you’re done, and it’s time to celebrate!
Thank you for believing in [Nonprofit Name]’s mission. We hope you’ll consider an additional gift through Colorado Gives Day as one more way to support [specific impact statement] — and be part of the wave of generosity happening across Colorado.
With gratitude,
[Your Name]
[Your Title]
Subject Line: Make an impact year-round with a monthly gift
Preview Text: Your first new monthly gift could be matched up to $100 through Dec. 8.
Hi [Donor Name],
Thank you for supporting and believing in our work. Your generosity makes a meaningful difference in [specific impact tied to their support], and we’re so grateful for the role you play in making this work possible.
If you’re looking for a simple way to make an even bigger impact, consider starting a monthly gift. Through Colorado Gives Day on Dec. 8, Colorado Gives Foundation will match the first $100 of a new monthly gift as part of a $250,000 matching pool for participating nonprofits. That means your monthly support could go even further from the very beginning, helping [specific impact, goal or need] throughout the year.
Here’s how you can start a new monthly gift:
- Visit [Your ColoradoGives.org donation page URL].
- Click “Donate” and choose “Monthly”.
- Select “Continue to checkout” then you’re done, and it’s time to celebrate!
Thank you for being part of our community and for considering a monthly gift. We’re so grateful for your continued support!
With gratitude,
[Name]
[Title]
Subject Line: You can make an impact this GivingTuesday
Preview Text: Join the global day of generosity and help us [specific impact].
Hi [Donor Name],
Tomorrow, millions of people around the world will come together for GivingTuesday, and every year we get to carry that spirit of generosity to Colorado Gives Day. Every gift made starting now through Dec. 8 is boosted by the $1M+ Incentive Fund and gives [Nonprofit Name] the chance to earn additional prizes!
But the real reason to give tomorrow is even bigger. This year, we need your help to [insert specific impact here, e.g., “support 200 more kids in our after-school program” or “help more families stay fed and housed through the coldest months”]. When you give to us, you’re not just part of a global and statewide movement. You get to help make [specific outcome] possible.
Can we count on your GivingTuesday donation again this year? Here’s how:
- Visit [Your ColoradoGives.org donation page URL].
- Click “Donate” and choose a one-time or monthly gift.
- Select “Continue to checkout” then you’re done, and it’s time to celebrate!
Thank you for your generosity and for believing in our mission to [specific mission]. We’re grateful to have you as part of our community.
With gratitude,
[Name]
[Title]
Subject Line: Tomorrow is Colorado Gives Day! Let’s [specific impact, e.g., “feed more families” or “rescue more animals” or “care for more seniors”] together.
Preview Text: Join the statewide movement and help your impact go even further!
Hi [Donor Name],
Tomorrow, Dec. 8, is Colorado Gives Day! Thousands of Coloradans will come together to support the causes they care about, and you can be part of this statewide movement.
This Colorado Gives Day, your support can [specific, tangible impact]. [Optional: short, specific story or example.] Tomorrow is your chance to help make more of this impact possible.
More reasons to give tomorrow:
- Make a donation of $100 or more to [Nonprofit Name] and you’ll automatically be entered to win a Southwest Airlines voucher ($400 value). A new winner will be randomly selected and announced every hour with one extra bonus drawing after midnight.
- Help us earn an extra $2,000 by giving during [chosen Power Hour; 7–8 a.m., 10–11 a.m., 3–4 p.m., 7–8 p.m., or 10–11 p.m.].
- Join the Community of Givers mosaic starting at 6 a.m. on ColoradoGives.org! After checkout, follow the prompts to share a selfie alongside other Coloradans who are giving.
Here’s how to give on Dec. 8:
- Visit [Your ColoradoGives.org donation page URL].
- Click ‘Donate’ and choose a one-time or monthly gift.
- Select “Continue to checkout” then you’re done, and it’s time to celebrate!
After you give, share what inspired you! Tag [Nonprofit’s social handle] and use #ColoradoGivesDay to celebrate alongside other Colorado Gives Day donors. Generosity is contagious!
Thank you for keeping [Nonprofit Name] in mind tomorrow, and we hope you’ll join this wave of generosity sweeping across our state!
With gratitude,
[Name]
[Title]
Subject Line: Your generosity = [specific impact; e.g. “More families fed” or “More seniors get the care they need”]
Preview Text: Thank you for giving for Colorado Gives Day and joining the statewide movement!
Hi [Donor Name],
We are blown away by your generosity! Thank you for helping us raise [$XXX] on Colorado Gives Day. We truly can’t thank you enough for believing in our mission and supporting our work.
Your gift will help [specific, tangible impact, e.g., “provide 500 more meals to families in need” or “give more seniors reliable rides to medical appointments”]. [Optional: short, specific example or story that shows what this impact looks like in real life.]
You were part of something bigger on Colorado Gives Day, and we’re so grateful you chose to support [Nonprofit Name]. Together, we’re helping [specific mission or outcome] and making an impact right here in our community. Now, you get to be a part of that story.
We couldn’t have done it without you!
With gratitude,
[Name]
[Title]
Subject Line: Your generosity is helping [specific impact] all year long!
Preview Text: Thank you for increasing your impact and supporting us month after month.
Hi [Donor Name],
We are blown away by your generosity! Thank you for believing in our mission and supporting our work year-round by setting up a new monthly gift. In total, we raised [$XX,XXX] for Colorado Gives Day, and your impact will continue well beyond this statewide movement.
Your monthly gift will help [specific, tangible impact, e.g., “provide more meals to families in need each month” or “give more seniors reliable rides to medical appointments”]. [Optional: short, specific example or story that shows what this ongoing support makes possible.]
You were part of something bigger on Colorado Gives Day, and now you’re helping [Nonprofit Name] make an impact month after month. We’re so grateful you chose to make an ongoing commitment to [specific mission or outcome].
We couldn’t have done it without you, and we’re so grateful to have you with us for what comes next!
With gratitude,
[Name]
[Title]
Social Media Templates (English + Spanish)
Download All Sample Captions (English + Spanish)
Need help customizing these templates? View this Canva Tutorial for a step-by-step guide.
Access the ready-to-use sample post captions in English and Spanish by clicking the Download All Sample Captions link above.
Access the ready-to-use sample post captions in English and Spanish by clicking the Download All Sample Captions link above.
Colorado Gives Day Instagram Story Stickers are now available! Here’s how you can access them:
- Open the Instagram app then tap the + in the top left corner.
- Scroll over to Story and swipe up to select your story graphic.
- Tap the smiley icon on the right, then tap 🔎GIF.
- Search Colorado Gives Day and choose your sticker. You can resize it once it’s on your graphic.
Wave of Generosity
The Wave of Generosity is a social media movement that allows you to raise awareness about your mission while also generating momentum for Colorado Gives Day. By creating a short video and inviting others to join, you can help spread the spirit of giving while showcasing the impact of your organization. The more nonprofits that participate, the bigger the wave grows!
How to Join the Wave
- Gather your team. Grab 3+ people and get ready to make some waves! The more, the merrier.
- Record your wave. Record a quick vertical video of your group doing “the wave.” Go classic sports-style, high-fives, hand-holding or create your own version. Get creative and make it unique!
- Tag others to keep the wave going. This is what helps the Wave of Generosity grow! In your caption, tag at least one other business, nonprofit or team, friends or family members and challenge them to make their own video. The more people you invite, the farther the wave travels.
- Tag us and use the hashtags. When you post:
Sample Caption: [Nonprofit Name] is joining the #WaveofGenerosity for #ColoradoGivesDay! 🌊 We’re nominating [X], [Y] and [Z] to join us and keep the wave going. Let’s show Colorado what generosity looks like!
Promotional Assets
[NONPROFIT NAME] Joins Colorado Gives Day to [INSERT LOCAL/COMMUNITY-FOCUSED MESSAGE]
[INSERT LOCATION], CO — [INSERT DATE] — [NONPROFIT NAME] is joining thousands of Colorado nonprofits for Colorado Gives Day on Tuesday, Dec. 8, a statewide day of giving that brings Coloradans together to support the causes and communities they care about. Early giving is happening now.
Colorado Gives Foundation created the giving movement in 2010 with presenting sponsor FirstBank, now PNC, as a way for Coloradans to make a difference for local nonprofits by making is easy for people to donate.
Colorado Gives Day by the numbers
- [INSERT OTHER RELEVANT FACTS ABOUT YOUR NONPROFIT’S COLORADO GIVES DAY IMPACT – e.g. Amount you raised last year, what you’re hoping to raise, the impact the funds you raised had for the community you serve, etc. If this is your first year, use the bullets below.]
- More than $581 million raised for Colorado nonprofits through Colorado Gives Day since 2010
- $56.6 million raised on Colorado Gives Day 2025
- 100,000+ donors participated in Colorado Gives Day 2025
[NONPROFIT NAME] is participating because [INSERT 1–2 SENTENCES ABOUT WHY YOUR NONPROFIT IS PARTICIPATING AND WHAT YOU HOPE TO ACCOMPLISH].
[INSERT 1–2 SENTENCES ABOUT WHAT YOUR ORGANIZATION DOES. BE SPECIFIC. INCLUDE A COMPELLING FACT, STATISTIC, NUMBER OF PEOPLE SERVED OR OTHER MEASURABLE IMPACT.]
For [NONPROFIT NAME], Colorado Gives Day represents an opportunity to [INSERT WHAT THE DAY MEANS TO YOUR ORGANIZATION]. This year, [NAME OF NONPROFIT] hopes to [INSERT GOAL, e.g. raise $X dollars, X donors, etc.] to [INSERT SPECIFIC PURPOSE OR OUTCOME]. Donations will help [INSERT HOW FUNDS WILL BE USED AND THE DIFFERENCE THEY WILL MAKE FOR THE PEOPLE, ANIMALS, COMMUNITY OR CAUSE YOU SERVE].
“[INSERT QUOTE FROM YOUR CEO, EXECUTIVE DIRECTOR, BOARD MEMBER, CLIENT, PARTICIPANT OR OTHER COMPELLING VOICE ABOUT WHAT COLORADO GIVES DAY MEANS TO YOUR ORGANIZATION AND ITS ABILITY TO DELIVER ON ITS MISSION,]” said [NAME, TITLE, ORGANIZATION].
Program elements:
- Colorado Gives Foundation will match the first $100 of any new monthly gift set up during this time up to $250,000.
- Presenting sponsor PNC is providing $100,000 in nonprofit prizes.
- Businesses can support Colorado Gives Day and [NAME OF NONPROFIT] by participating in the Good for Business Challenge, sponsored by Gary Community Ventures, and create a free fundraising page on ColoradoGives.org.
- On Colorado Gives Day, Dec. 8, donors who give $100 or more to a single nonprofit are entered to win a pair of roundtrip Southwest Airline tickets every hour.
Coloradans can support [NONPROFIT NAME] beginning Nov. 1 through Colorado Gives Day on Dec. 8 by visiting [YOUR NONPROFIT’S COLORADOGIVES.ORG URL].
A proclamation is a document that your local government can give to recognize a special event. This is a great way to get additional attention for Colorado Gives Day. Use this proclamation template and customize it for your city, town or county and submit it to your local clerk or mayor’s office by October 1, 2026.
Proclamation – Colorado Gives Day
WHEREAS, Colorado Gives Foundation is dedicated to strengthening communities across Colorado by connecting donors and nonprofits on ColoradoGives.org through year-round giving and Colorado Gives Day; and
WHEREAS, Colorado Gives Foundation created Colorado Gives Day to bring people together to support the causes they care about together in one place; and
WHEREAS, Colorado Gives Day is Tuesday, December 8, 2026, and early giving begins November 1, 2026; and
WHEREAS, Colorado Gives Day has raised over half a billion dollars since 2010, including $56.6 million in 2025; and
WHEREAS, Every year, Coloradans come together to support the causes that make our communities stronger, creating a wave of generosity that ripples across the state; and
WHEREAS, [ADD YOUR ORGANIZATION HERE, YOUR MISSION, AND HOW YOU HELP YOUR COMMUNITY THRIVE]; and
NOW, THEREFORE, BE IT PROCLAIMED that Tuesday, December 8, 2026, is hereby recognized as Colorado Gives Day —one day, one community, one powerful movement—and all residents are encouraged to take part in this statewide celebration of generosity by supporting the causes they care about most.
Give today at ColoradoGives.org.
Signed,
Name, Title
Date
Colorado Gives Day Announcer Reads
:15 Announcer Read
Let’s start a wave of generosity.
Colorado Gives Day is easily the best day to give and your chance to support [insert organization name].
Join the statewide movement. Give now through December 8 at Colorado Gives dot org.
:30 Announcer Read
What if there was a day when Coloradans came together to celebrate the causes that make our communities stronger
Luckily, there is. It’s Colorado Gives Day.
Support [insert organization name] and help [short outcome, e.g., “more children have safe spaces to learn”].
Your gift joins thousands of others to create a wave of generosity across the state.
Give now through December 8 at Colorado Gives dot org.
:30 Announcer Read — The Day Colorado Comes Together | On CGD (12/8)
Today is the day Colorado comes together.
On Colorado Gives Day, you can support [insert organization name] and help [short outcome, e.g., “more children have safe spaces to learn”].
Every gift becomes a part of the statewide movement of Coloradans supporting the causes that make our communities stronger.
Give now through December 8 at Colorado Gives dot org.
Good for Business Challenge
The 2026 Colorado Gives Day Good for Business Challenge is sponsored by Gary Community Ventures to inspire business giving in Colorado. When businesses raise $1,000 between Nov. 1 and Dec. 8, they’ll be automatically entered to win 1 of 10 $1,000 cash prizes for their chosen nonprofit(s).
Logos
Email Templates
Join the Good for Business Challenge!
This Colorado Gives Day, you can make a powerful impact by participating in the Good for Business Challenge, sponsored by Gary Community Ventures. Support [Your Nonprofit] by creating your own group giving page. When you raise $1,000 between Nov. 1 and Dec. 8, 2026, you’re automatically entered to win 1 of 10 $1,000 cash prizes for your chosen nonprofit(s).
Let’s come together to spread a wave of generosity across Colorado.
Contact us to learn more. [Include information on how they should contact you.]
Giving is good for business and imagine the amount of good we can accomplish together!
I’m reaching out to invite [Business Name] to support [Your Nonprofit] by participating in the Good for Business Challenge, sponsored by Gary Community Ventures, as part of Colorado Gives Day.
What’s the Good for Business Challenge?
The Good for Business Challenge is an annual Colorado Gives Day competition that helps businesses rally their employees, customers and networks around giving back. Raise $1,000 between Nov. 1 and Dec. 8, 2026, and you’ll automatically be entered to win 1 of 10 $1,000 cash prizes for your chosen nonprofit(s).
The Challenge is part of Colorado Gives Day, a statewide giving movement from Colorado Gives Foundation, the organization behind ColoradoGives.org. Colorado Gives Foundation makes it easy to participate with a free, customizable fundraising experience that can reflect your business and brand.
Why Should [Business Partner Name] Get Involved?
- Inspire your team and build a culture of generosity.
- Make an impact in your community while supporting local nonprofits.
- Participate at no cost, with an experience tailored to your brand.
- Get tools and resources from Colorado Gives Foundation that make it easy to promote the Challenge to your team and network.
Let’s discuss how [Business Partner Name] can get involved and support our community. Can we set up a quick meeting to go over the details?
Looking forward to connecting,
[Your Name]
[Your Contact Information]
How To Videos
Presentation Template
This presentation is designed for meetings with business partners and sponsors to introduce them to the Good for Business Challenge. You can customize this template with your nonprofit’s details.
Frequently Asked Questions
Yes, we are thrilled to have PNC as our presenting sponsor for Colorado Gives Day 2026! They will continue to provide the same level of support, including prizes and contributing to the $1M+ Incentive Fund.
No, there is no deadline. If your nonprofit is currently accessible to the public on ColoradoGives.org, you do not need to re-enroll. If this is your first Colorado Gives Day and your organization is not currently accessible to the public on ColoradoGives.org, you can enroll anytime. We recommend enrolling by October 31 so you have time to set up your profile, prepare your fundraising campaign and take full advantage of Early Giving, which begins November 1.
Learn more about enrollment here.
GivingTuesday (December 1, 2026) is an international giving movement that falls during the Colorado Gives Day campaign. This makes it a great opportunity to invite your supporters to give to your nonprofit through ColoradoGives.org.
We’ve provided resources in the toolkit to help you make the most of GivingTuesday and build momentum toward Colorado Gives Day. Use the GivingTuesday email template and social templates to spread the word, engage your supporters and encourage giving through ColoradoGives.org.
Then, continue your fundraising through ColoradoGives.org leading up to and on Colorado Gives Day, December 8, 2026.
Yes. To participate in Colorado Gives Day, including use of logo and name, eligibility for prizes and a share of the $1M+ Incentive Fund, donations must be made through your ColoradoGives.org organization or fundraising page, widget or embeddable form on your nonprofit’s website.
The processing fee on ColoradoGives.org is 3.99% per transaction. The fee includes:
- 2.05% – used for payment processing costs
- 1.94% – helps support the cost of maintaining and enhancing ColoradoGives.org in partnership with our software provider, Mightycause. It also contributes to the administration of Colorado Gives Day and ongoing year-round giving efforts on ColoradoGives.org.
Donors can choose whether or not to cover the fee during the giving process:
- If donors do not cover the fee, then donors are not charged any fee, and 2.05% will be deducted from the amount distributed to the nonprofit(s).
- If donors cover the fee, then donors will be charged 3.99% and their entire intended amount will be distributed to the nonprofit(s).
Learn more about fees here.
We’ll notify nonprofits when the $250K match has been fully claimed. You can also check the ColoradoGives.org home page or the Recurring Match page for a real-time update on how much of the match has been claimed.
We encourage you to promote recurring giving early and throughout the campaign.
While news coverage can’t be guaranteed, sharing a compelling, timely story can help catch the attention of local media. Make sure your ColoradoGives.org profile and website are up to date and share about the people and communities your nonprofit serves.
We encourage you to use the Colorado Gives Day press release template in this toolkit to share campaign news, milestones, events, fundraising goals or other timely announcements with local media. Personalize the release with specific details, data, quotes and stories that demonstrate your nonprofit’s impact.
Colorado Gives Day Fundraising event coming up? Let us know.
“Segmenting” means sorting your donors into groups so you can send each group a message that fits them — for example, first-time donors vs. repeat donors, or people who gave during Colorado Gives Day vs. people who gave at other times.
Your ColoradoGives.org reports give you the donor list. Excel is where you sort and organize it.
Step 1: Pull your donation list
- Log in to your Dashboard.
- Click Reports, then Donations.
- Use the dropdown menu to pick the dates you want to look at.
- If you only want certain gifts, use the Campaign Type or Donation Type filters.
Step 2: Download it
Click to download the report as an Excel file. This gives you a spreadsheet with one row per donation.
Step 3: Sort your donors into groups in Excel
Now you can sort or filter the spreadsheet by whatever matters to you: gift amount, gift date, which campaign the gift came from, and so on. Each group you create is a “segment.”
Want more than one year of data?
Each report can only show 12 months at a time. You have two options:
- Download one report per year and paste them together in a single spreadsheet, or
- Use the Retention Report, which shows you which donors gave in more than one year. This is the fastest way to find your repeat donors and your lapsed donors.
Need more help?
Colorado Gives Day Trivia is getting a new twist this year! Instead, we’re hosting an Instagram giveaway from Nov. 30–Dec. 7, where supporters can participate for a chance to help their favorite nonprofit win one of 10 $1,000 prizes. To participate, supporters will need to follow Colorado Gives Foundation on Instagram and tag your organization in the comments of our giveaway post. The more supporters who participate on your nonprofit’s behalf, the better your chances of winning! Be sure to use the Instagram Giveaway story graphic (under Recurring Match + Prize Posts) to encourage your supporters to participate.
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